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Councils & Chambers Back Small Business Saturday

Bournemouth and Poole Councils and Chambers of Commerce fund national grassroots initiative to support small businesses across Bournemouth and Poole; encouraging local consumers to ‘shop small’.

Small Business Saturday 2015

On 5 December, over 5 million small businesses across the UK are set to take part in ‘Small Business Saturday’. A grassroots, non-commercial campaign, ‘Small Business Saturday’ highlights small business success and encourages consumers throughout the country to ‘shop small’ and support small businesses in their communities. Last year, thanks to the initiative, over 16.5million people across the UK shopped in a small business on ‘Small Business Saturday’; with over £504million spent in small businesses on the day.

This year, Bournemouth and Poole Councils, along with Bournemouth and Poole Chambers of Trade and Commerce, will be funding the initiative as it takes place across their respective towns. Both Councils and Chambers will be providing small businesses with an information pack on how to sign up and engage with Small Business Saturday locally. Small businesses across Bournemouth and Poole are encouraged to come up with their own special offer, take a photo of the offer or post about the offer on social media. Once posted, small businesses are then encouraged to inform Small Business Saturday Bournemouth and Poole, who will then promote the offer over their own channels.

Additionally, Small Business Saturday Bournemouth and Poole will be offering a discounted marketing pack for small businesses to purchase. The bespoke pack includes airtime with regional radio station, Hot Radio, along with social media, editorial and event exposure plus other promotional opportunities.

Mandy Payne, Co-ordinator of Small Business Saturday across Bournemouth and Poole has said: "Small Business Saturday is an extremely important initiative to support the small businesses across our towns. With Christmas fast approaching it is the perfect opportunity to do some Christmas shopping whilst aiding local business. However, the aim of Small Business Saturday is not just to help small businesses on the day, but raise awareness so that these businesses will continue to get improved custom throughout the year."

Leader of Bournemouth Council, Councillor John Beesley, said: "As a Council we fully support national initiatives such as Small Business Saturday which recognise the value of small and independent businesses. Being a tourist town, Bournemouth’s independent retailers add that unique offer and specialism which sets them apart. This is a great opportunity for small retailers to promote their businesses and I would encourage residents to show their support and keep some of their Christmas shopping local this year." 

Councillor Janet Walton, Leader of the Council, Borough of Poole, said: "It is important we recognise and support the essential role that small businesses play in developing a thriving local economy. Small Business Saturday presents the perfect opportunity to showcase the wonderful independent retail offer in Poole. We hope local residents will also take the opportunity to shop locally and support the variety of small businesses across our community."

Businesses who are interested in taking part in the Small Business Saturday initiative are encouraged to get in touch via the Small Business Saturday Bournemouth and Poole website www.smallbusinesssaturdaybournemouthandpoole.co.uk.